data Archives - WILY | A Marketing Technology Company

4 Risks of Not Tracking Your Engagement Campaigns

November 22, 2019 by wilyglobal in Marketing

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Customer engagement is at the heart of any successful brand. As engagement becomes increasingly important to measure, and more value is put on campaigns that support this, it’s vital for marketers to track the success of their efforts. Data-driven marketing offers industry leaders the opportunity to increase their market growth while shaping customer satisfaction through…

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6 Must-Have Customer Engagement Tools [Infographic]

November 15, 2019 by wilyglobal in Marketing

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Before we discuss the customer engagement tools you need to drive your business goals forward, it’s worth explaining the ever-increasing need to Today, digital experiences play an important role in brand loyalty and driving continuous revenue. Marketers are learning that they must make customer engagement a top priority for a number of compelling reasons, including:…

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Want to Improve Your Customer Engagement? Ask These 10 Questions

October 7, 2019 by wilyglobal in Business

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Do you want to improve customer engagement for your brand or clients? Engagement is an integral part of the customer journey, and without an effective engagement strategy your organization will suffer. The ability to attract, engage, and drive consumers to action is the sole purpose of marketing and sales. Mobile and digital communications makes it…

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5 Secrets to Unleashing the Power of Your Customer Data

July 11, 2019 by wilyglobal in Activation

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Marketers spend their days tirelessly capturing customer data. If you take a look at your CRM it’s likely a vast bank of customer information. But let’s jump off the data collection wagon just for a second. Our automated campaigns can take over for just a second; let’s think about the big picture. What are we…

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Tag Archives: data

4 Risks of Not Tracking Your Engagement Campaigns

6 Must-Have Customer Engagement Tools [Infographic]

Want to Improve Your Customer Engagement? Ask These 10 Questions

5 Secrets to Unleashing the Power of Your Customer Data