Science Daily claims that a staggering 90% of all the data in the world has been generated over the last few years. That’s a lot of information for marketers to decipher. CRM, or Customer Relationship Management, although traditionally a sales tool, is now commonly useful for marketers looking to connect their systems and organize the data…
Tag Archives: crm integration
The ultimate destination for marketers who want to engage, incentivize, and activate consumers.
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Customer activation is an important part of the marketing mix, where all forms of communication come together to motivate consumers to perform a desired action. When you think of brand activation the images that come to mind are branded food trucks, pop-up shops, or contests/sweepstakes. Basically, anything that excites and delights consumers to engage with…